Pok Pok Som drinking vinegars move into ready to drink format
Next we feature Pok Pok Som soda, a ready-to-drink version of the brand’s innovative drinking vinegar concentrates (which have to be diluted with water).
Available in Ginger, Grapefruit, Thai Basil and Turmeric varieties with an MSRP of $1.99/bottle and $7.99/4-pack, the cane-sugar-sweetened sodas contain 100-calories or fewer, and are stocked in Whole Foods, New Seasons, Metropolitan Market and many smaller stores in the pacific north west.
“Ginger and grapefruit have been the best sellers but turmeric has been getting a lot of buzz," says operations manager Dylan Myers. "So far the reception has been very good and we are confident that the line will be a winner.”