Americans are preparing and eating more meals at home (four out of five meals) than they did a decade ago, according to The NPD Group. To capture these at-home eaters, the food industry should focus less on where consumers are eating and more on what...
Despite the intense focus in recent year on providing on-the-go food for time-crunched consumers, the vast majority of Americans still sit down together for dinner at least once a week, if not more often, according to a recent Harris Poll.
Eating alone is the new normal, says Hartman Group in an article exploring the changing dynamics of meal times as Americans increasingly abandon sit-down ‘family meals’ in favor of more ad hoc eating behavior and continuous snacking.
More than three-quarters of American workers report changing their eating habits in the recession, eating out less and switching brands, according to a survey from marketing company WorkPlace Media.