Expo West 2016: Ingredients & brands to watch, plus why 'friendship groups' trump focus groups every time
From pulse-based innovation to beetroot, fermented foods, and bold flavors, we explore some hot trends at Expo West, catch up with some more established players (Bai, Siggi's, ProYo), and find out why Connelly Partners is convinced that 'friendship groups' trump focus groups every time when it comes to gleaning consumer insights...