Cultures, enzymes, yeast

CLEAN LABEL 2.0: Natural flavors and preservatives, pesticide residues, and Non-GMO in the spotlight

How far down the supply chain do consumers - and plaintiff's attorneys - expect you to look to prove your 'clean label' credentials?

Think 'clean label' just means ditching ‘artificial’ ingredients and avoiding anything attracting negative press (warranted or otherwise)? Think again. Today, brands are also questioning whether ‘natural’ flavors, preservatives and sweeteners are really ‘clean,’ whether Non-GMO claims should only apply to what's in the final product, and whether pesticide residues – even at trace levels – belong in ‘natural’ or ‘clean label’ foods. So where will this all lead?

'Clean label' is a term widely used in b2b communications, but Panera is one of the first major brands to talk about 'clean' eating with consumers

SPECIAL REPORT: Consumers and ‘clean’ food: Where is the clean label trend going next?

Goodman Gluten Free’s baked goods enter 2,000 Ahold store bakeries

Goodman Gluten Free’s baked goods enter 2,000 stores with new Ahold deal

Lifeway to 'vigorously defend' lawsuit, Our kefir is 99% lactose free

Lifeway to 'vigorously defend' false ad lawsuit: 'Our kefir is 99% lactose free'

Picture: istockphoto-y-studio

FDA issues GRAS no objection letter for Sweegen's Bestevia Reb-M - which starts with the leaf, then undergoes 'enzymatic conversion'

Impossible Foods starts large scale production of plant-based burgers

Impossible Foods moves to commercial scale production of plant-based burgers

Kite Hill weighs into plant ‘milk’ debate at Expo West

Kite Hill weighs into plant ‘milk’ debate: ‘Do electric cars not get to call themselves cars because they don’t have a combustion engine?’

Farmhouse Culture raises $6.5m in round led by 301 INC

Farmhouse Culture raises $6.5m in financing round led by Gen Mills 301 INC, unveils new sparkling probiotic line

Wild Kombucha targets mainstream shoppers

Wild Kombucha targets mainstream shoppers with familiar bottle, lighter taste profile

Chobani appoints Nestlé Waters exec Tim Brown president, COO

Chobani appoints Nestlé Waters North America CEO Tim Brown as president and COO

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