Sugar reduction

Whole30 certification helps brands boost exposure, sales and shelf space

Whole30 certification helps brands boost exposure, sales, shelf space

Certifying a product as approved by the popular Whole30 diet is a “pretty intensive” process, according to the diet’s co-creator, but for the few and proud that make the cut, the licensing deal can provide exposure to a fiercely loyal consumer base, boost sales significantly and help secure shelf space in competitive categories.

© iStock/sebastianosecondi

PureCircle develops stevia plant 20 times sweeter than standard plant

Picture: istockphoto/bdspn

Steviana Bioscience aims to make a splash at IFT with next generation stevia sweeteners

The chocolates are the company’s first products sweetened with stevia extract. Photo: Russell Stover

Russell Stover launches first sugar-free chocolate line sweetened with stevia extract

Chicory root. Picture: Cargill

Nutrition Facts overhaul proves double-edged sword for inulin

Soup-To-Nuts Podcast: Evolving views on breakfast

Soup-To-Nuts Podcast: Evolving views on breakfast create challenges, opportunities for CPGs

New US index will evaluate publicly how companies address malnutrition

New US index will evaluate publicly how companies address malnutrition’s ‘double burden’

Delaying added-sugar labeling could hurt manufacturers in the long run

Delaying added-sugar labeling could hurt manufacturers in the long run, experts warn

Teaspoon visualizations of sugar will do more for public health than calorie labels, says FMCG Strategic Alliance consultant. ©iStock/Wittayayut

The right dose: Are confectionery players misreading the sugar obesity debate?

Candy companies commit to reduce pack-sizes, increase transparency

Leading candy companies make historic commitment to reduce pack-sizes, increase label transparency

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